How The Guardian’s reader revenue strategy is paying big dividends

Author: 2. júna 2022 In Nezaradené Comments (0)
“From 2015 until now, we have had a complete transformation in our finances. The Guardian in 2015 lost 85 million pounds (approximately 100 million euros), and we are now making profit. So from minus 85 million to profit as a […]
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Lebanon: Making a successful transition from print to digital

Author: 1. júna 2022 In Nezaradené Comments (0)
In the interview below, Michel Helou, Executive Director of L’Orient-Le Jour, talks about the origins and results of the company’s digital transformation strategy, which is bringing in readers and revenue, and how the French-language media company sees a future in […]
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Learning a new language to engage with today’s users

Author: 1. júna 2022 In Nezaradené Comments (0)
As anyone working in the news industry today knows, publishers face numerous challenges across a number of areas from editorial concerns to trying to transition businesses from print to digital and grow revenues, but at the heart of most of […]
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How The Globe and Mail has managed to grow revenue, subscriptions – and print

Author: 31. mája 2022 In Nezaradené Comments (0)
For 2023, The Globe and Mail is forecasting a C$30 million (€ 22 million approximately) increase in its overall revenue compared to pre-COVID days – C$30 million better than it was two years ago for print and digital.  G&M Publisher […]
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Why news startups need an entrepreneurial mindset to survive

Author: 30. mája 2022 In Nezaradené Comments (0)
By Kavita Chandran “One has to bring in logical thinking while being passionate,” said Koreel Lahiri, Director of Media Development Investment Fund (South Asia). Lahiri has more than 15 years of experience in media investing and has served in senior […]
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With a collaborative project, Malaysia’s The Star puts the spotlight on women empowerment

Author: 30. mája 2022 In Nezaradené Comments (0)
Esther Ng, The Star’s Chief Content Officer, is using her role as chair of the World Editors Forum Asia Chapter to record the bias that exists in different countries in the region, noting their different socio-economic and cultural contexts. “It […]
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Snehasis Roy: ‘Back to business’ is key priority for Times of India

Author: 25. mája 2022 In Nezaradené Comments (0)
Das Interview auf Deutsch lesen WAN-IFRA: Your newspaper has one of the largest circulations in India. What are your main priorities for this year? Snehasis Roy: ‘Back to business’ for our newspapers is the key priority in fiscal year 2022-23. […]
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Podcast – Reporting on Africa’s dangerous beats

Author: 24. mája 2022 In Nezaradené Comments (0)
Season 4, Episode 5: What are the threats and challenges facing reporters who cover Africa’s biggest stories? How have threats evolved over the years, and what support do journalists have? Three journalists talk about their experiences of covering three very […]
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Nikkei Asia and Media Indonesia emerge as the biggest winners in this year Asian Media Awards

Author: 23. mája 2022 In Nezaradené Comments (0)
Several major Asian news publishers won big at this year’s WAN-IFRA’s Asian Media Awards. They are among the 39 media companies from 12 countries that took part in this year’s competition. Nikkei Asia – 5 awards       Feature […]
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Estrategias para captar y retener suscriptores: la experiencia de Diari Ara y GFR Media

Author: 20. mája 2022 In Nezaradené Comments (0)
La directora y el director de Marketing y Ventas de Ara (España), Esther Vera y Pablo Casals, respectivamente; y la directora de marketing, audiencias y desarrollo digital de GFR Media (Puerto Rico), Joana Santiago, han compartido hoy la visión y […]
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