Líderes de asociaciones internacionales advierten sobre las crecientes amenazas a la libertad de prensa
Santiago, 3 de mayo de 2024. En el marco del evento de la UNESCO por el Día Mundial de la Libertad de Prensa, diversos líderes de organizaciones del periodismo a nivel mundial y regional alertaron sobre los riesgos y amenazas […]
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How Australia’s Daily Aus is migrating young audiences from social platforms
By Trinna Leong “This is all very new. I predict that this time next month, we would lose our biggest audience…. Partly it’s our fault. We built an audience on someone else’s grass,” said Sam Koslowski, co-founder of The Daily […]
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El CEO de la brasileña UOL habla de “probar rápido y eliminar más rápido” para mantener la relevancia y aumentar el alcance y los ingresos
UOL es la empresa brasileña más grande de contenidos, tecnología y servicios digitales, que personifica el espíritu pionero y la cultura de la innovación. Su trayectoria comenzó en 1996-1997 como proveedor de servicios de Internet (ISP), una necesidad durante los […]
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Video strategy helps Singapore’s Mothership attract 1 million viewers a day
By Joon-Nie Lau “As a small/medium company, we do not have the kind of resources to go well ahead of the curve, because sometimes audiences may not be so used to that kind of experimentation and formatting,” Tan said. Yet […]
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En el Día Mundial de la Libertad de Prensa, los medios de comunicación renuevan su histórico compromiso con los derechos y la protección
La Declaración de Santiago, adoptada en 1994, en el Día Mundial de la Libertad de Prensa en Santiago de Chile, fue “disruptiva en su época”, recuerda Martha Ramos, Presidenta del Consejo del Foro Mundial de Editores de WAN-IFRA y Jefa […]
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WAN-IFRA Announced 2024 Women in News Editorial Leadership Award Laureates
Beatrice Bandawe, Managing Editor, The Guardian Limited, Tanzania; Dima Khatib, Managing Director, AJ+, Palestine/Syria; and Nan Paw Gay, Director and Editor-in-Chief, Karen Information Center, Myanmar have been named 2024 Laureates for Africa, the Arab Region and Southeast Asia, respectively. The […]
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Advertising in quality media promotes democratic sustainability
In this exclusive interview with Carlos Núñez, President and CEO of PRISA Media, for the new WAN-IFRA Leaders section, we discuss topics such as the evolution of digital revenues, audience measurement, the commitment to innovation and the new partnership agreement […]
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‘Try fast and kill faster,’ CEO of Brazil’s UOL on staying relevant, growing reach and revenues
UOL is the largest Brazilian content, technology, and digital services company, embodying a pioneering spirit and culture of innovation. Its journey began in 1996-1997 as an Internet Service Provider (ISP), a necessity during Brazil’s internet infancy. Over time, UOL pivoted […]
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Indonesia’s IDN Media leveraging AI to offer greater value, user experience
By Joon-Nie Lau Widjaja reminded the audience at WAN-IFRA’s Digital Media Asia conference in the Malaysian capital of Kuala Lumpur in April that the two most important elements of a news product are the value it brings to users and […]
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How many articles should you offer for free before the paywall?
By Madeleine White, Co-founder & Editor-in-Chief of The Audiencers On the surface, it seems like a fairly straightforward question. But when you start to dissect it, there’s so many factors at play… The reader’s level of engagement (and finding the […]
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