Deep dive: How The Hindu built its subscription business

Author: 2. augusta 2023 In Nezaradené Comments (0)
“So, every time we decided to take an action in favour of reader revenue, we had to calculate the probable loss in the ad revenue and only when we saw that subscription would get us a better return, we moved […]
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What does it take to be a newsroom editor in today’s technological age?

Author: 31. júla 2023 In Nezaradené Comments (0)
By Jeremy Clifford With most publishers still struggling to find a sustainable revenue model based on the quality of their content through digital transformation, AI is hurling a huge spanner in the progress they thought they were making. We have […]
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#ZamoraLibre: 37 organisations unite to demand release of José Rubén Zamora

Author: 28. júla 2023 In Nezaradené Comments (0)
On 29 July, 2023 José Rubén Zamora, founder and president of the now-closed Guatemalan investigative daily el Periódico, will have been held in jail for one year. On 14 June, he was sentenced to six years’ imprisonment, silenced for his […]
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Conocer mejor las audiencias: el gran desafío de los medios digitales

Author: 27. júla 2023 In Nezaradené Comments (0)
Incorporar conocimiento técnico y nuevas prácticas permite que los medios optimicen y mejoren sus estrategias de captación y fidelización de sus usuarios. El Bootcamp de Audiencias creado por WAN-IFRA, con el apoyo de Google News Initiative, generó este espacio de […]
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WAN-IFRA joins RSF and other international news organisations to frame an “AI Charter in Media”.

Author: 27. júla 2023 In Nezaradené Comments (0)
The committee comprises 21 distinguished members from 13 countries, academics and professionals in journalism, AI and digital technologies. Led by Maria Ressa, a journalist and the 2021 Nobel Peace Prize laureate, the international committee will deliver the results of its […]
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‘Idea is not to be rigid’: Audience needs at core of Daily Maverick’s radical transformation

Author: 27. júla 2023 In Nezaradené Comments (0)
The company underwent an all-encompassing change process to grow from a startup into a serious, award-winning media house, with its readers’ needs at the heart of its editorial focus and processes.  Digital-only until two and a half years ago, the […]
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How Indian CEOs prioritise their strategies to balance print and digital

Author: 27. júla 2023 In Nezaradené Comments (0)
The debate between print and digital has been never-ending. But media executives believe that both must complement each other without compromising on credibility and profitability to make a business successful. This was one of the key takeaways from a CEO […]
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‘People in the media business have dealt with violent, constant disruption for the last three decades… Thank God there’s a Gen Z that’s going to come to figure it out.’

Author: 26. júla 2023 In Nezaradené Comments (0)
When it comes to their digital lives, young people are strikingly different from older generations. This was the key message from Gary Liu, Founder and CEO of Terminal 3, who moderated a session on Web3 tools, AI and younger generations […]
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World Press Trends 2023-24: Play a leading role in forecasting the industry’s key business metrics

Author: 25. júla 2023 In Nezaradené Comments (0)
The World Press Trends survey features questions such as what revenue streams are driving publishers’ strategies, what cost allocations look like, as well as financial and strategic forecasts. We will also try to gauge publishers’ adoption of generative AI. Click […]
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Indian Media Leaders eSummit 2023 calls publishers to “Transform much faster. Build capabilities.”

Author: 24. júla 2023 In Nezaradené Comments (0)
Themed around “Transformation and sustainable growth of news media business,” the Indian Media Leaders eSummit 2023 addressed the pressing need for news media organisations to embrace digital innovation and sustainable practices, providing a crucial platform for key stakeholders in the […]
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