Building a data-centric media company

Author: 6. septembra 2021 In Nezaradené Comments (0)
By Dexter Lin Sandra Moynihan of Guardian News & Media in Australia, Dr. Deb Goswami of Singapore Press Holdings and Saemmool Lee of Dong-A Ilbo in South Korea shared case studies on how their media organisations have built their data […]
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WAN-IFRA Women in News Expands In Southeast Asia With Launch In The Philippines

Author: 6. septembra 2021 In Nezaradené Comments (0)
The expansion includes welcoming six inaugural Advisory Partners from across the Philippines and Vietnam. Through a series of unique training, mentoring and coaching sessions, WIN provides women in media with the chance to acquire new skills in a rapidly shifting […]
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3 keys to success for transitioning to reader-led revenue

Author: 3. septembra 2021 In Nezaradené Comments (0)
By Ng Mei Yan During WAN-IFRA’s Newsroom and Business Transformation Asia 2021, programme leaders and guest speakers stressed the urgency of change to remain viable and provide a toolbox of key techniques for publishers to get started. It is never […]
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Singapore Press Holdings sweeps Digital Media Awards Asia 2021 with six wins

Author: 2. septembra 2021 In Nezaradené Comments (0)
The Asian Digital Media Awards were first launched in 2009 to recognise news media organisations which have adopted digital media and mobile strategies in response to how people consume news and information today. One hundred and forty entries were submitted […]
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How three publishers leveraged the funnel to grow reader revenue

Author: 2. septembra 2021 In Nezaradené Comments (0)
By Josephine Tay In recent years, the audience funnel has become a common way to illustrate how people go through a series of stages from being aware of a product or service to becoming an advocate for it. “It’s important […]
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Bloomberg Green: A multiplatform approach to climate change coverage

Author: 1. septembra 2021 In Nezaradené Comments (0)
On World News Day, 28 September, some 300 newsrooms around the world will show what they are doing about climate change. As part of the build-up, Laura Oliver interviewed Aaron Rutkoff, editor of Bloomberg Green, the multiplatform editorial brand launched […]
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